Directory listings do two jobs for a local business: they build citations — name, address,
Category: Local SEO
Local SEO guides for small businesses: Google Business Profile, reviews, citations, near-me keywords, Google Maps ranking, and local schema markup.
Google reviews are the most powerful trust signal a local business can have. They win
How to Rank on Google Maps in 2026 (Step by Step) is an important topic
Google Business Profile for Multiple Locations (Complete Guide) is an important topic for small businesses.
Your business name, address, and phone number — NAP for short — appear all over
Schema markup is structured data that you add to your website to tell search engines
“SEO” sounds like one discipline until you realize local and national SEO reward completely different
When someone opens Google Maps and searches for your service, a short list of nearby
“Restaurant near me”, “plumber near me”, “dentist open now” — these searches carry the highest
A citation is any mention of your business name, address, and phone number anywhere on